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December 2, 2009 Subscribe

Web Exclusive

IRI releases new Web video targeting boomers

By Staff Writer

The Insured Retirement Institute (IRI) released its first-ever Web video on Dec. 1, with the purpose of capturing the attention of baby boomers and urging them to think about their retirement. The new media outreach is latest in the transformation of the new IRI.

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Editor's Blog

Brian Anderson

Whole life sales surge; variable products struggle

By Brian Anderson

With Thanksgiving last week, perhaps you missed LIMRA's 3Q U.S. Individual Life Sales Summary Report. Want a quick summary of the summary? You came to the right place.

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David Saltzman's Blog

David Saltzman

It's all Poll-itical

By David A. Saltzman, RHU, DIA

Pollsters often use a technique known as "push polling" where the question is designed to elicit a particular response. Most of us understand this technique exists and discount polls accordingly. Regardless, the 24-hour news cycle devours polls like a shark in a seal colony.

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Richard Hoe's Blog

Richard Hoe

Total Beta

By Richard Hoe, ChFC, CLU, AEP

I am indebted to reader Wayne Lebouef, an advisor in Florida with Money Concepts, for asking about my "Total Beta" theory, which appeared my "The Investment Edge" column in the July issue of Life Insurance Selling. This is my response to Wayne's question.

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Marketing Tips

All Web sites are not created equal

By Jay Nagdeman
Suasion Resources, Inc.

By now, most agents acknowledge that they must have a Web site to grow their businesses. It is also evident, however, that not all Web sites provide the same results.

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Person of the Week

Joseph P. Mallee III

Penn Mutual names Joseph P. Mallee III Sales Manager of Philadelphia agency

The Penn Mutual Life Insurance Company, Horsham, Penn., has announced the promotion of Joseph P. Mallee III to Sales Manager at Independence Financial Associates (IFA), Penn Mutual's career agency in suburban Philadelphia.

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Product of the Week

Banner Life and William Penn Life of NY Launch Term Life Products

Legal & General America, Rockville, Md., has introduced a new, complementary series of term life insurance products from Banner Life and William Penn.

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