We hope you enjoyed the recent Advisys webinar presented by Randy Schwantz, Proactive Services: The Key to Winning New Clients and Professionally Displacing Incumbent Advisors.
As a special offer to all who registered for this online event, The National Underwriter Company, publishers of The Wedge for Financial Advisors, is providing a special discount of 20% if you purchase this book online before September 30, 2013. NOTE: Be sure to use promo code "Wedge20" at checkout.
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| FACT: Your Best Prospects Are Someone Else's Clients |
The Wedge for Financial Advisors: How to Stop Selling and Start Winning is based on the idea that in order to be a top Financial Advisor, to increase your personal income, and to grow fast, you must understand that your best prospects are someone else's clients. With this in mind, The Wedge shows financial advisors how to: |
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Create the Wedge Sales Culture |
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Establish a proactive services sales culture |
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Create "wedges" for differentiation between you and the competition |
Beginning with the single truth most clients do not want to be sold—they want to buy—The Wedge for Financial Advisors offers powerful, proven techniques to distinguish yourself from the incumbent advisor and help you increase your sales and win new business. |
Contents in Brief: |
| 1. |
Stop Selling and Start Winning |
| 2. |
The Two Problems That Keep You "Selling" |
| 3. |
Knowing What You Don't Know: How to Find, Analyze, and Use Research to Turn Even the Toughest Prospect Into a Client |
| 4. |
Rapport: Creating an Environment for "Truth-Telling" |
| 5. |
Discovery: No Pain, No Change |
| 6. |
Differentiation: How You Do What You Do, Better Than Anyone Else |
| 7. |
Picture Perfect |
| 8. |
The Take Away |
| 9. |
Vision Box and Replay |
| 10. |
The White Flag |
| 11. |
Finding Your Winning Wedge Every Time |
| 12. |
How to Become a Million Dollar Advisor |
About the Author: |
| Randy Schwantz is President and CEO of The Wedge Group, and a leader and innovator in the field of Sales Performance, and author of the books, "The Wedge" and "The Wedge for Financial Advisors," with over 50,000 copies sold.
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