Web Exclusive
Cross-selling takes teamwork
By John Boe
Progressive companies understand the power of cross-selling and recognize it as a critical component for promoting both customer retention and revenue growth.
Editor's Blog
Youngest boomers open to annuities
By Brian Anderson
Forty-somethings need your help. Bad. And they are more open to buying an annuity than you might think.
David Saltzman's Blog
The solution or the problem?
By David A. Saltzman, RHU, DIA
Even for the keenly interested, at this point, the incessant tattoo of political commercials begins to sound like the hum of the refrigerator — just so much background noise.
Richard Hoe's Blog
Neuroscience is where it's at, baby
By Richard Hoe, ChFC, CLU, AEP
Science can't stand ignorance; to science, ignorance is a vacuum to be filled.
Marketing Tips
Understanding the online marketing funnel, Part 2: Engage
By Aaron Kassover
AgentMethods LLC
Once potential prospects come to your site, it is onto the next step: Engage. You need to capture their attention, build trust with them, and guide them to the conclusion that you are the right person to meet their insurance needs.
Person of the Week
Allianz Life's Dave Sandberg named president-elect of American Academy of Actuaries
David Sandberg, vice president and corporate actuary for Allianz Life Insurance Company of North America (Allianz Life), was elected president-elect for the American Academy of Actuaries by its board of directors.
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Product of the Week
Penn Mutual announces new living benefit for the chronically ill
The Penn Mutual Life Insurance Company, Horsham, Pa., has introduced a new living benefit for permanent life insurance policyholders who become chronically ill: The Chronic Illness Accelerated Benefit.
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