American Agent & Broker
Take survey, contribute to AA&B's February issue
AA&B is conducting a 12-question survey on the role of personal lines in independent agencies and brokerages. Results from the survey will run in our February issue. Responses will be kept confidential and reported only on an aggregate basis. Take the survey here.

Become a fan of AA&B on Facebook!
AA&B is now on the Facebook social networking site. Check out our latest stories and become a fan here.



WEB EXCLUSIVES

M&As net surprising gains in 2009
Despite the weakened economy, M&As increased in 2009. Check out the analysis from Carol E. Macdonald, a public relations/marketing communications consultant and writer, who analyzes the activities of the top insurance brokers. Read the article here.

Social media use lags among agents and brokers
Although less than a quarter of independent agents and brokers responding to a recent survey are using social networking in their marketing plans, almost 20 percent are considering it, according to an exclusive reader survey of American Agent & Broker readers. Read the story here.

Fireman's Fund's Daugherty talks about new personal auto product
The success of Fireman's Fund's new midmarket personal lines auto product, which launched Dec. 17, hinges on buy-in from the insurer's independent agency force and the implementation of a new Internet-based sales and service platform. Read an interview with Duke Daugherty, vice president of personal auto insurance for the Fund, about the insurer's plans for growth in this new line of business and the important role its agency force will play in the process. Read the article here.

Manage talent with business process outsourcing
Business process outsourcing is a growing trend that's helping agencies increase productivity, accomplishing more work in less time. Read industry marketing consultant Jack Burke's exclusive article here.

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